Marketing Campaign

The IPEX South Asia visitor promotion campaign will benefit from the marketing experience and expertise of the team responsible for IPEX and many other international print events, and the local knowledge and support of our local office in India:

A combination of exhibition experience, industry expertise, substantial investment and strong relationships with industry leading publications will deliver an integrated visitor promotion campaign to attract the buyers you want to see. This will include:

• Extensive, fully integrated campaign, including direct mail, email, trade and national press advertising, online, radio, SMS, billboards, posters and telemarketing
• A dedicated interactive website - www.ipexsouthasia.com
• Targeted campaign to the main print houses across India, including posters to encourage their employees to visit
• Pan-regional PR campaign
• Promotion at other events in South Asia and UAE

Online Marketing

All visitor promotion activity is aimed to drive your potential buyers to the IPEX South Asia website before the event. The website thus forms a valuable part of exhibitors’ participation in the show and an effective tool to generate year round awareness.

As an exhibitor at IPEX South Asia 2011 you can get your own page on: www.ipexsouthasia.com
You can upload your logo, description, contact details, a hyperlink to your own website and information on products and services including photos and press releases.

 For more information on the marketing campaign please contact Rajnish Sinha.